MKT574 Week 3 Discussion
Question # 00835601
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Updated on: 12/14/2022 08:35 PM Due on: 12/15/2022
Wk 3, MKT 574: DQ
The following exercise allows you to practice collaboration skills while learning about strategic marketing planning.
A transcript of this interactive exercise is attached
Consider what you learned in the experience and respond:
- Based on what you learned, how would you facilitate cross-team collaboration between the marketing management function and R&D teams at Lenovo?
- How would you communicate about new features to customers?
- How would you measure the success of the team?
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Solution: MKT574 Week 3 Discussion