MKT574 Week 1 - Ethical And Socially Responsible Marketing Analysis

MKT574 Week 1 - Ethical And Socially Responsible Marketing Analysis

Question # 00835520 Posted By: wildcraft Updated on: 12/13/2022 02:24 AM Due on: 12/13/2022
Subject Marketing Topic Marketing Tutorials:
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Wk 1, MKT 574: Ethical And Socially Responsible Marketing Analysis

Assignment Content

Read “Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making” see attached

Write a 350- to 575-word analysis and evaluation of a company’s effectiveness in the following areas:

  • Distinguish between social responsibility, ethical, and legal issues and their effect on marketing.
  • Relate the triple bottom line to an organization’s sustainability.
  • Analyze consumer influence on ethical behavior in marketing.
  • Assess the value of communicating ethical behavior to the public.
  • Conclude how ethical issues influence legal issues in marketing

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  1. wildcraft
    Tutorial # 00830968 Posted By: wildcraft Posted on: 12/13/2022 02:25 AM
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