How did Filecoin conduct its ICO

Please read the Filecoin case study (see HBS Coursepack) and answer the following questions with substantive answers in a cohesive essay. Your paper should be at least 3 pages in length. Use proper grammar, spelling, citations, etc. 

Youtube link to get started: https://www.youtube.com/watch?v=EClPAFPeXIQ&feature=emb_logo

1. How did Filecoin conduct its ICO?

2. How is Filecoin's ICO similar to and different from:    a) an equity IPO?    b) a crowdfunding initiative on, for example, Kickstarter, Indiegogo, GoFundMe?

3. What are the pros and cons of Filecoin conducting a fundraising through an ICO?

4. Why should investors be attracted to Filecoin?

5. Why should be wary of Filecoin?

6. Why are regulators encouraging or opposing ICOs?

7. What have some regulators done in response to ICOs?

Compose your essay in APA format, including the introduction and conclusion, and in-text citations for all sources used. In addition to your 3 page (minimum) essay, you must include an APA-style title page and reference page.