ENTR605 Unit 2 Discussion

ENTR605 U2DB

Primary Task Response: Within the Discussion Board area, write 600–800 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

For this assignment, complete the following:

• Discuss your pricing strategy. You should decide what form of pricing strategy you are using (value, prestige, cost plus, etc.), and you should provide a price schedule for your product and service lines. 
• Explain where your products and services fit within your markets. 
• Create and include a product positioning map. The product positioning map can be an image, PDF, or PowerPoint file.