ENTR605 Unit 1 IP - Conduct preliminary market research

Question # 00837263 Posted By: wildcraft Updated on: 01/16/2023 06:03 AM Due on: 01/16/2023
Subject Business Topic General Business Tutorials:
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Complete the following for this assignment:

  • Conduct preliminary market research on your venture, and write a paper of 1,500–2,000 words that responds to the following questions: 
    • What is the scale of the industry (in units and dollars)? 
    • What is the scope (geographical range) of the market? Is it local, regional, national, international, or global? 
    • Is it a niche industry, or does it reach a mass market? 
    • How profitable are the players in the industry? 
    • What trends are occurring in the industry? 
    • What competition is in the marketplace, and what are they doing? 
  • Produce a detailed analysis of your markets, and articulate your conventional marketing goals and objectives. 
  • You should use Internet research, statistical abstracts, buying power indexes, public agencies, industry associations, and competitor Web sites to deepen the analysis of your markets and your competition. 
  • Include visual aids where they are appropriate.
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  1. Tutorial # 00832717 Posted By: wildcraft Posted on: 01/16/2023 06:04 AM
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