Discussion 1&2 - Accounting for leaders

1. Discussion1_Accounting for leaders : 1 page references in APA format:

Now that we are almost halfway through the course and you are working on the first graded problem set this week I would like you to reflect back on what you have learned over the last six weeks. In your post please share a topic we have studied that you feel will be beneficial in your career. Explain why you feel that is the case.

2. Discussion2_Marketing Strategies : 2 page references in APA format:

Summarize the critical importance of innovation Describe the processes for new product/service development Point out the reasons that so many ideas must be generated to produce a single innovation What is idea generating? How does it help us in our new product development process? After reviewing this week’s resources and your research, in your own words how would you explain idea generation and the role it plays in the new product development process? Share one method of idea generation and apply it to a product you personally use. Remember that all new products are not truly new, but can be modified based on consumer feedback and/or moving towards a new market segment.