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Assignment 1Business and Intercultural CommunicationThe principle activity of this Case is to complete two interactive tutorials, and prepare short essays (one or two pages each) summarizing their key points.Essay 1: Complete the Pearson interactive tutorial, “Introduction to Business Communication.” This is referenced on the Background page as Pearson 2015a. Write a short essay summarizing the key features of business communication, as opposed to ordinary, everyday communication. Feel free to use short lists. Be sure to include a reference to the tutorial (you may copy the reference from the Background page to the bibliography of your own paper). Additionally, be sure to include a citation in the body of your paper, showing your readers where you used the tutorial. For information about references and citations, please refer to the Writing Style Guide, found under the “My Resources” tab on the TLC Portal.Essay 2: Identical to Essay 1 above, but summarizing the contents of the Pearson interactive tutorial “Intercultural Communication.” This is listed on the Background page as Pearson 2015b.Well-organized, well-written essays covering all the topics outlined in the assignment.No errors in spelling, grammar, or syntax, and an appropriate scholarly style. Refer to the Writing Style Guide.All sources cited and referenced in accordance with a standard citation style. APA is preferred, but not required. Refer to the Writing Style Guide.http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=11572 is the linkhere are the required reading materialBoothby, K. (2012, Nov 17). Writing skills have declined in the era of email. Leader Post. Retrieved on Feb 10, 2015, from http://www.canada.com/Business+communication+skills+have+declined+email/7392043/story.htmlCampanizzi, Jane (2005). The Write Stuff for Quality. Retrieved on Feb 10, 2015, from http://qpc.co.la.ca.us/cms1_035856.pdf.Christensen, G. J. (2003). Professional Email Needs Attention. Retrieved on Feb 10, 2015, from http://www.csun.edu/~vcecn006/email.htmlCottee, P. (2004, Sep 21). Reviving the art of conversation; workers today face a barrage of emails and texts and risk losing the vital skill of face-to-face communication. Evening Standard. Retrieved from ProQuest.Dozier, K. & Yost, P. (2012, Nov 13). Petraeus shocked to hear of emails, associates say. Los Angeles Times. Retrieved from ProQuest.Garbringer, R. S. (2008). Tame the email beast! A baker's dozen. Performance Improvement, 47(4), 5-6. Retrieved from ProQuest.Hanson, L & Hammond, D. (2010). Business communication: Contexts and controversies (chap. 8). Retrieved on Feb 10, 2015, from http://www.pearsoned.ca/highered/showcase/hanson/pdf/9780138002688_08.pdfIndependent News and Media (2012). Don't hide behind your emails. The Daily Post. Retrieved from ProQuest.Jerz, D.G. (2000). Email: Ten Tips for Writing It Effectively. Retrieved on Feb 10, 2015, from http://jerz.setonhill.edu/writing/e-text/email/Manktelow, J. & Carlson, A. (2015). Writing Effective Emails: Making Sure Your Messages Get Read and Acted Upon. Retrieved on Feb 10, 2015, from http://www.mindtools.com/CommSkll/EmailCommunication.htm*Pearson (2015a). Introduction to business communication. Retrieved on August 8, 2015 from http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=11572*Pearson (2015b). Intercultural communication. Retrieved on August 8, 2015 from http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=11611Peele, T. (2012, Jan 29). It's time to get tough on officials' texts, emails. Contra Costa Times. Retrieved from ProQuest.The IStudio (2013).101 email etiquette tips. Retrieved on Feb 10, 2015, from http://www.101emailetiquettetips.com/index.htmlAssignment 2DTV DirecTV Consumer Discretionary will be the company usedYou are to place yourself in the position of being a paid lobbyist for your organization. Pick two or three major fiscal policy initiatives you would lobby Congress about. However, this is not in general, this is for your organization(DirecTV), not for the economy as a whole, so make sure to take that specific focus. Again, if you're using an unconventional organization, you may have to get a little creative here.As your organization's lobbyist, what would you like to see done by the federal government that would be of help to your organization? As a lobbyist it is not your job to be concerned with the deficit, or the environment, or the general health of the financial system (unless, of course, you are lobbying for an environmental, financial, or deficit reduction group). Your answer to this question can give an interesting perspective as to how lobbying can distort economic policy and decisions. CAUTION: I am not looking for general comments that could apply to the country as a whole or any given organization, what I want is comments that are relevant specifically to your organization.There are three articles below on the pros and cons of lobbying, feel free to google the subject to find more:http://dbp.idebate.org/en/index.php/Debate:_Lobbyinghttp://www.chiff.com/society/lobby.htmhttp://www.reuters.com/article/2009/09/13/obama-lobbying-idUSN1348032520090913The majority of lobbying efforts center around fiscal policy. Please discuss your opinions on lobbying regarding if it is useful and should continue as is, if it should continue but with constraints to limit how much is done, or if it should be eliminated.SLP Assignment ExpectationsUse information from the modular background readings as well as any good quality resource you can find. Make sure you cite all resources you use and provide a reference list at the end of your paper.Length: 2-3 typed and double-spaced pages.In addition to the overall quality, depth, grammar, and organization of the paper, the following will, in particular, be assessed:1. Analytical ability in relating federal policies to the specifics of your organization.2. Your ability to relate federal government activity to your specific organizationUpload the completed assignment to the SLP dropbox for this module.
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