TOPIC - UBER paper
Question # 00379301
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Updated on: 09/05/2016 07:23 PM Due on: 09/06/2016
TOPIC - UBER
. Individual assignments must include a title page that has the name of the project topic and the specific questions being addressed from the prompt, be 2-4 full pages (12-point Times New Roman font, double spaced), and include a separate references page.
Marketing Management Group Project (MMGP) - Background Information InstructionsProvide a description of your product/service and a brief history of the firm that produces your product/service.Describe and discuss the 4 Ps associated with your product/service. Below are the 4Ps described in your textbook, describe and discuss all 4 of the 4 Ps.· Old 4 Ps: Product, Place, Promotion, Price· New 4 Ps: People Processes Programs PerformanceScanning the Market Environment (See Chapter 3)· Describe and discuss the demographic trends associated with your product/service.· Describe and discuss the current economic trends and the influences they will have on the sales of your product/service.· Describe and discuss the technological changes that have affected consumer acceptance of your product/service.· Describe and discuss the consumer's tastes and preferences for your product/service.· Describe and discuss the social/cultural factors for your product/service.If researching these topics proves difficult because of the product/service you have chosen, research a similar product/service, and report those results as a proxy for your product/service.Submit this assignment by 11:59 p.m. (ET) on Sunday of Module/Week 2.
. Individual assignments must include a title page that has the name of the project topic and the specific questions being addressed from the prompt, be 2-4 full pages (12-point Times New Roman font, double spaced), and include a separate references page.
Marketing Management Group Project (MMGP) - Background Information InstructionsProvide a description of your product/service and a brief history of the firm that produces your product/service.Describe and discuss the 4 Ps associated with your product/service. Below are the 4Ps described in your textbook, describe and discuss all 4 of the 4 Ps.· Old 4 Ps: Product, Place, Promotion, Price· New 4 Ps: People Processes Programs PerformanceScanning the Market Environment (See Chapter 3)· Describe and discuss the demographic trends associated with your product/service.· Describe and discuss the current economic trends and the influences they will have on the sales of your product/service.· Describe and discuss the technological changes that have affected consumer acceptance of your product/service.· Describe and discuss the consumer's tastes and preferences for your product/service.· Describe and discuss the social/cultural factors for your product/service.If researching these topics proves difficult because of the product/service you have chosen, research a similar product/service, and report those results as a proxy for your product/service.Submit this assignment by 11:59 p.m. (ET) on Sunday of Module/Week 2.
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Solution: TOPIC - UBER paper