Lackawanna MKT230 2021 November Module 2 Assignment Latest

MKT230 Salesmanship & Sales Management

Module 2 Assignment  

Sales Assignment for the Wallenpaupack Brewing Company

Based on the content this week please write and submit a written response to the following:

You've been invited to interview for a  job as a sales representative for Wallenpaupack Brewing Co. after graduation. The recruiter has told you to come prepared to talk about your communication style and how that makes you a good candidate to connect with local buyers in the area. Discuss how you would prepare and how you might conduct the interview? What tools would you use to connect with prospects? What types of buyers might you interact with; how would address their needs?

Grading criteria:

Clearly lay out your presentation

Identify your communication style; what are the pros/cons?

Identify one or two  tools would you use for researching prospects?

Utilize chapter concepts/course content  in your response.