AB202 Unit 8 Discussion Latest 2020 MAY

Social media can evoke specific emotions in people. Some people can feel happy, sad, mad, or indifferent to Facebook™ postings, Instagram® pictures, Pinterest® posts, and Twitter® “tweets.” The following Discussion is directed towards the consumer’s emotional reactions to a specific social media campaign.

Label your initial response sections part 1 and 2.

Topic: Social Media: Response and Self-Promotion

Part 1: Emotional Reactions to Specific Social Media

Respond to the following social media with your emotional reaction. The local humane society posts pictures of abused animals on their Facebook page every day with their stories to try to find potential homes. The stories are sometimes very gruesome and horrible. The pictures show severe neglect and malnourishment.

How does it make you feel and why? Would your emotional response incite you to action? If so, which actions and why?

Is there a better touch point (see the unit’s Learning Activity) where the humane society should contact those potential adopters of their abused animals? Why or why not?

Part 2: Self-Promotion Via Social Media

If you were going to promote yourself for a job via social media, which social media would you use and why? Would you create an audio presentation as well? What would be the advantages or disadvantages? Explain.

Share information with the class about LinkedIn™ and how it is used versus Instagram®. Would you use LinkedIn or Instagram as a promotional tool? Why or why not? If neither, what would you use?