A summary of the technology industry in a specific country

Country: United States

Assignment:

A summary of the technology industry in a specific country and whether there is a target market, acquisition, merger, or joint venture toward increased market and profitability within that country. Below is the Section Two requirements.

Shortening the below, answer: what is the industry market size by 2019, what is possible growth of the industry, and what is the potential profitability based on competition? Does not need to be pages long for each country, and upcoming group projects will expand the analysis.

0. Your selections should provide new product and/or innovation market opportunity. Create a comparative benefit analysis based on the criteria of client need and the overall market (country) comparison questions below:

1. What is the comparative market size of the industry in the United States by 2019? (Hint: Use something like the number of passenger car registrations to size the automobile industry, other metrics for other industries) and how might that impact your decision on prioritizing countries in your global business strategy?

2. What is the comparative growth, both in absolute terms and in percentage terms from 2014 to 2019 for the United States and how might that impact your decision on prioritizing countries in your global business strategy?

3. What is the profitability of the industry based on the level of competition? Who are some of the key company players (both multinational and local) in your selected industry and how competitive is the industry, and how might that impact your decision on prioritizing other countries in a global business strategy?

Use various industry reports to discuss how your selected industry is doing globally and in each country. Based upon your market size and growth research and overall industry analysis, select the preliminary country that your team will be looking to make an acquisition or joint venture in. Provide reasons for your decision based upon your research and on the various assigned readings so far this semester or from prior semesters (properly cite these). Note: For this first part of your Group Strategy Project your country recommendation should be based upon your analysis only of the market size and growth data and commentary specific to your industry. In Week 6 you will be doing a country PESTEL analysis of risk versus opportunity which may result in a change in your recommendation