Your presentation of 10–12 slides that including a cover page will be used to promote

Your presentation of 10–12 slides that including a cover page will be used to promote your company as the right place to use to support entrepreneurial activity. The slideshow must be a professional presentation that is easy to read and follow. Use the notes section to describe each slide in greater detail.

Week 7 You Decide Transcript

You Decide Assignment Title:àThe Entrepreneurial Process

Scenario Summary

You have worked hard this semester learning about the process the entrepreneur takes to launch a new venture. In this assignment, you will be reviewing the first 6 weeks of this course to create an outline of this process.

You work at a consulting company helping companies research, develop, and launch new ideas. The Vice President of Sales has asked you to create a document that highlights the entire process from idea generation to financing that will be used to help the sales team attract new clients. You will create a PowerPoint slideshow that outlines this process.

Your Role/Assignment

You are working for a consulting firm that helps new ventures launch. Your manager, Karl Mecklenberg, has asked you to work with the sales team to develop a presentation slideshow that will highlight the steps taken in the development of a new venture. You will turn in a minimum of a 12-page PowerPoint, complete with notes that describe this process.

You have a meeting scheduled with Craig Morton, Vice President of Sales, who will describe what the sales team requires for their presentation.

Activity

As an expert in entrepreneurship, you will outline the process that one goes through to launch a new business.

As outlined in Week 2, you start with an idea and then assess its worth. Once you have an opportunity, you create a business model, develop a business plan, create a marketing strategy,

develop a legal strategy, and assemble your team (Weeks 3–5). To finance this launch, you start with seed money and eventually (if successful) reach out to angel investors or venture capitalists (Weeks 6 and 7).

Be sure to highlight all of these areas and describe the process in each stage.

Your presentation of 10–12 slides that including a cover page will be used to promote your company as the right place to use to support entrepreneurial activity. The slideshow must be a professional presentation that is easy to read and follow. Use the notes section to describe each slide in greater detail.

To be successful, you should review each of the past weeks’ lectures and readings and bring in these academic sources to support your process presentation.

You are about to join a meeting with the Vice President of Sales, Craig Morton. Be sure to listen to him as he describes his needs.

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Week 7 You Decide Transcript

	Good Luck!
	Key Players
	Key Players -	Title/Role/Character	Script – Text & Audio
	Image
		Mr. Craig Morton, Vice	Hello, welcome to the company. I understand you
		President, Sales	are new here, but you come highly recommended
			from your boss Karl. I am sure you will be very
			helpful for our department.
			As you know, our company assists entrepreneurs in
			developing ideas for potential ventures. Our sales
			team works with various professional business clubs
			and often speaks to the groups about our services
			in order to attract new customers.
			In these meetings, my team describes what we do
			in great detail—from business plan development to
			assisting with acquiring funds. For the most part, the
			presentation is outstanding, but it could be
			improved, that is where you can help.
			We have received some feedback that while our
			presentation of services is well done, people felt it
			would be a good idea (and help increase sales) if
			we could explain the overall entrepreneurial process
			from idea to funding in launching a new business.
			This improvement to our sales pitch would allow for
			us to highlight how we can help in each area and
			increase the confidence of potential clients by
			showing them the big picture first, before describing
			our individual consulting services.
			We would like you to develop a 10–12 page
			slideshow that will describe the steps of
			entrepreneurship, such as brainstorming an idea
			and then assessing whether the idea is a true
			opportunity. Then you could describe the second
			step an entrepreneur should take to develop a
			strategy and business plan; and then you could
			describe the third step and so on…all the way to
			finding investors for the new venture.
			Be sure to create a professional presentation that is
			easy to read and is succinct. These are busy
			people, so we want just the highlight of the process
			on the slides. And don’t forget to add notes in the
			PowerPoint that my sales team can read that
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Week 7 You Decide Transcript

describes what each slide should cover in detail.

Thanks for your time…I look forward to this presentation!

End of Transcript

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