Week 5 Discussion - Evaluation of marketing strategies

wk5 Marktng for Comp Discussion

To prepare for this Discussion:

· Select a company you are familiar with or one that is well-known that you feel could benefit from increasing its market share. 

Post an evaluation of marketing strategies for capturing market share for a company, to include the following: ( 250 or more words)

· Provide a brief description of the company you selected.

· Explain how you think the company could benefit from increasing its market share.

· Justify at least three recommendations that the company could incorporate to increase its market share.

References

https://blog.hubspot.com/marketing/how-to-calculate-market-share

https://blog.hubspot.com/marketing/how-to-increase-market-share

https://www.investopedia.com/ask/answers/031815/what-strategies-do-companies-employ-increase-market-share.asp