Week 2 Marketing Plan - What is the company you’ll be highlighting

Question # 00859139 Posted By: wildcraft Updated on: 08/16/2024 03:24 AM Due on: 08/16/2024
Subject Marketing Topic Marketing Tutorials:
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Marketing Plan

Week 2 - Questions to ask

1. What is the company you’ll be highlighting (Name/URL/Industry)?

2. History/origins: - how and when did the company begin?

3. What is the unifying intent/mission?

4. What is the product line-up?

5. How do others describe the brand?

Where We Are Going Section

Situational Analysis

As you begin to understand more about your company’s identity and purpose, you will want to begin comparing it with your competitive landscape to understand what opportunities are available/needed.

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