Week 1 Question

Question # 00799258 Posted By: 102 Updated on: 03/23/2021 09:11 AM Due on: 03/31/2021
Subject Business Topic Management Tutorials:
Question
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"A Global Company and Ethnocentric, Polycentric, Regiocentric Marketing Orientations"

  • Choose a global company, then classify this company as having an ethnocentric, polycentric, or regiocentric marketing orientation based on the product(s) or service(s) it sells. Justify the reason(s) why you believe the company you chose exhibits the attributes of the selected orientation. 

Note: Please make sure to choose a company that has not already been selected by another student in this thread. Strive for originality in your answer!

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