The compact disk (CD) industry is in the maturity phase

The compact disk (CD) industry is in the maturity phase

Question # 00362339 Posted By: dr.tony Updated on: 08/13/2016 08:41 AM Due on: 08/13/2016
Subject Business Topic General Business Tutorials:
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QUESTION 28

  • The compact disk (CD) industry is in the maturity phase of its industry life cycle. What conditions prevail for an industry in this stage?
A.
The mode of competition at this stage will be based on non-price factors.
B.
The market growth is positive or high at this stage.
C.
The type of buyers at this stage will be early adopters.
D.The industry structure is an oligopoly with only a few large firms.


1 points

QUESTION 29

  • Which of the following statements accurately brings out the difference between technology enthusiasts and early adopters?
A.Firms need to communicate products' potential applications in a more direct way when attracting technology enthusiasts rather than early adopters.
B.
Unlike technology enthusiasts, early adopters' demand is fueled more by intuition and vision rather than technology concerns.
C.
While early adopters make up the smallest market segment, technology enthusiasts make up the mass market.
D.While the customer segment in the introduction stage consists of early adopters, the customers entering the market in the growth stage are technology enthusiasts.


1 points

QUESTION 30

  • At the time when Kevin decided to purchase a tablet computer, the product had just become accessible to the mass market. He purchased the tablet only after he was completely convinced that the benefits it would offer him would far exceed its price. Also, he waited for his friends to try the product and popular gadget television shows to endorse it. Which of the following customer segments does Kevin best represent?
A.early majority
B.early adoopters
C.laggards
D.technology enthusiasts


1 points

QUESTION 31

  • How is the early majority section of consumers different from the late majority section?
A.
While the early majority makes up the mass market, the late majority is the smallest market segment.
B.While the late majority prefers buying from unknown new ventures, the early majority relies only on well-established brands.
C.The late majority enters the market in the decline stage, whereas the early majority enters the market during the maturity stage.
D.Although the early majority is confident in their ability to master a new technology, the late majority is not.


1 points

QUESTION 32

  • Food Inc. is creates and markets new meals sold in supermarkets. It has released a new meal package sold directly to restaurants. Which of the following types of innovations does this scenario best illustrate?
A.
incremental innovation
B.
radical innovation
C.
disruptive innovation
D.
architectural innovation


1 points

QUESTION 33

  • Red Hat gives away open source software for free but charges a support fee to those customers who rely on Red Hat for maintenance, support, and installation. Red Hat is benefiting from
A.
open innovation model.
B.
experience-curve effects.
C.
economies of scope.
D.
razor–razor-blade business model.


1 points

QUESTION 34

  • Researchers at Games First Inc. spent several months coming up with a fun game for toddlers that incorporates a new idea in preschool education. They then marketed it to parents of those toddlers. This scenario describes step _____ of the innovation process.
A.two
B.four
C.three
D.
one


1 points

QUESTION 35

  • Futura Inc is building a flying car to compete with air transport. They are engaged in
A.
architectural innovation.
B.
disruptive innovation.
C.
incremental innovation.
D.
radical innovation.


1 points

QUESTION 36

  • Widgets Inc. has decided to vertically integrate by supplying their own parts. Widgets will not supply those parts to any other company? The new employees in this department have expertise and knowledge that the parent company lacks. What are the issues and problems.
A.
Lack of high powered incentives and information asymmetry
B.
Increased administrative and search costs
C.
High powered incentives and moral hazard
D.Flexibility and opportunism


1 points

QUESTION 37

  • Which of the following firms is most integrated?
A.a firm that enters a joint venture with another company to develop a new technology
B.A firm that manufactures and distributes its products
C.a firm that buys all the required raw materials from multiple external vendors
D.a firm that owns production subsidiaries across the globe


1 points

QUESTION 38

  • Hitoro Inc. developed a superior touch screen technology for tablet computers that enabled multiple users to operate the screen at the same time. The technology was leased to Revox Inc., a consumer electronics company, for five years. Which of the following alternatives to integration does this best illustrate?
A.licensing
B.bootlegging
C.franchising
D.crowdsourcing


1 points

QUESTION 39

  • Dow entered into a joint venture with Corning to jointly produce and market products. They believed that the joint investment would increase cooperation and trust. This is an example of a
A.corrective action.
B.credible commitment.
C.cartel.
D.parent-subsidiary relationship.


1 points

QUESTION 40

  • Neon Electronics Inc. manufactures tablet computers, cell phones, and televisions. They have been selling through retail outlets such as Walmart and Best Buy but don’t believe that their product is being presented adequately. What is their best alternative?
A.forward vertical integration.
B.conglomerate diversification.
C.crowdsourcing.
D.backward vertical integration.


1 points

QUESTION 41

  • Which of the following best illustrates physical-asset specificity?
  • A.
  • a unique training program developed in an organization
  • B.
  • a machine solely designed to give a candy its trademarked shape
  • C.
  • a ship container designed to carry more than the average load of iron ore
  • D.
  • a generic machine that can be used to churn different mixtures
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