strayer mkt510 week 1 and week 2 discussions
Question # 00087747
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Updated on: 08/03/2015 01:41 AM Due on: 09/12/2015

week 1
"Market Strategy and Cross Cultural variation" Please respond to the following:
- Examine two ways in which advertising can change the consumer’s perception of a product and thereby affect the decision to purchase. Support your answer with examples.
- Propose one strategic idea that could launch a regionally famous American product into the global market. Provide two examples to support your idea, and determine whether your approach would or would not work for every country. Support your response.
week 2
"Change to Cultural Values and Projecting the Future" Please respond to the following:
- From the first e-Activity, in viewing the population segments broken out by American Fact Finder, examine the differences in decision making between the segments. Propose two ways that marketing managers can use these differences to their advantage.
- From the second e-Activity, in evaluating the U.S. Census projection data, determine which external factor has the greatest impact on social class. Predict two ways that social class will affect consumer behavior in the next 10 years.

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Solution: strayer mkt510 week 1 and week 2 discussions