Strayer MKT100 all discussions

Strayer MKT100 all discussions

Question # 00057094 Posted By: paul911 Updated on: 03/25/2015 08:38 AM Due on: 03/26/2015
Subject Marketing Topic Marketing Tutorials:
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DISCUSSION

week 1 discussion

"What Marketing Means to You" Please respond to the following:

  • Describe what marketing means to you. Next, describe the type of marketing concepts that attract you as a consumer. Explain the function of the identified marketing concepts within society overall.
  • For this week’s discussion be sure to comment on at least one (1) of your peers’ posts.

week 2 discussion

"Marketing Objectives and Ethics in Marketing" Please respond to the following:

  • Watch the video titled “Marketing Strategy of Steve Jobs - Part 1a” (10 min 33 s) located below. You may also view the video athttps://www.youtube.com/watch?v=kx-NxOvsIE4. Explain how Steve Jobs revolutionized 6 industries (personal computers, animated movies, music, phones, computing, digital publishing. Describe his marketing strategy.

If you are facing any difficulty in viewing the video on this page, please click here to view.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 2 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!! To learn more about rating discussion posts, click here for video instructions


Week 3 Discussion


"Target Market Segmentation" Please respond to the following:

  • Use the Internet to locate one (1) online advertisement that appeals to you. Save one (1) image of the advertisement and upload it to the discussion. Underneath the ad, please describe the target market for this product. Explain why this product appeals to you, or someone like you, and determine whether or not you fit into the target market for this product. Note: Please be sure that the advertisement is appropriate for class. To learn more about adding an image to a discussion post, click here.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 5 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


Week 4 Discussion

"Business Markets" Please respond to the following:

  • Imagine that you are launching a new clothing line. Create a name for your line. Describe the types of businesses that you would market your clothing line to and explain why. Additionally, create the initial tweet (140 characters or less) that you will use to announce your new line.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 7 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


Week 5 Discussion


"e-Marketing and Social Networking" Please respond to one (1) of the following:

  • Use the Internet to access one (1) of your social media accounts (i.e., Facebook, Twitter, Pinterest, Instagram, etc.) and take note of the ads on the site. Describe the brands that are being marketed on your page. Discuss whether or not these ads catch your attention or compel you to purchase the product or service and explain why or why not.
  • If you do not have any social media accounts, use the Internet to visit the Website of your favorite store, and take note of the type of social media (i.e., Facebook, Twitter, Pinterest, Instagram, etc.) that it uses in order to promote its brand. Describe the store you researched and explain the type(s) of social media the store is using to market its products / brand. Describe two (2) elements of the advertising on this store’s social media page(s) that you like or dislike.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 9 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


Week 6 Discussion


"Product Branding and Packaging Concepts" Please respond to the following:
  • Describe one (1) product that you are familiar with and suggest a new packaging concept for this product . Explain why you believe your proposed change(s) will increase product sales. Record your ideas in a video (three [3] minutes or less) on your laptop or phone and upload it to the discussion post. Include the actual product in the video if possible. If you do not have access to the equipment necessary to complete a video post, you may answer the discussion in a traditional written post. For help on creating a video discussion post, click here.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 10 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


Week 7 Discussion

"Marketing Channels" Please respond to the following:

  • Upload a picture of yourself with your favorite product. If you are unable to upload a picture of yourself with your favorite product, upload an image of your favorite product. Describe the marketing channels and process that is used to distribute this product to you and other consumers. Note: You can choose to respond to this post in the traditional written manner, or you may upload a video discussion response instead.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 14 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!

WEEK 9

"Promotion Mix" Please respond to the following:

  • In a written or video post, respond to the following discussion. Debate It: The majority of promotional activities are deceptive. Provide a rationale for your response.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 16 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


WEEK 10


"Advertising and Public Relations" Please respond to the following:

  • Imagine that you are the PR director for a new laptop manufacturer called CoolTech. In a two to three (2-3) minute video, announce the upcoming event your organization will be holding which will ultimately provide 100 laptops to a local elementary school. Be creative and professional when relaying the details. Remember that the goal of your speech is to enhance and build the reputation or your organization, and to create awareness for your product. If you do not have access to the equipment necessary to complete a video post, you may answer the discussion in a traditional written post.

For this week’s discussion be sure to:

  • Incorporate terms / information from Chapter 17 in the textbook.
  • Comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


WEEK 11


"Wrapping It All Up" Please respond to the following:

  • In a written or video post, describe the three (3) most important concepts you have learned about marketing in this course. Explain why these concepts will be useful to you in your current or future position.

For this week’s discussion be sure to comment on at least one (1) of your peers’ posts.

For Fun: Rate the quality of the posts provided by your peers by clicking on the stars in the upper right hand corner of their posts (5 stars is your highest rating, and 1 star is your lowest rating). What a great way to support your classmates!!


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  1. paul911
    Tutorial # 00053135 Posted By: paul911 Posted on: 03/25/2015 08:40 AM
    Puchased By: 6
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