Strayer JWI520 Assignment 3 Research Project

Assignment 3: Research Project

Due Week 8, Day 7 (Weight: 22.5%)

The following are specific course learning outcomes associated with this assignment:

· Articulate the best practices for selecting, recruiting, evaluating, and developing people.

· Evaluate the key practices that should be followed when making workforce changes and letting people go.

· Assess the ways to motivate and engage top talent.

· Use technology and information resources to research issues in people management.

· Write clearly and concisely about people management using proper writing mechanics.

Research the people-management practices of one of the following companies: Southwest Airlines, Apple, Johnson & Johnson, Google, or PepsiCo.

Write a 5-7 page paper in which you do the following:

1. Describe the company’s overall people-management strategy.

1. Discuss its approach to employee rewards and motivation.

1. Evaluate the company’s culture. (Which aspects do you find most appealing, and which concern you?)

1. Analyze the company’s ability to attract and retain employees. (What competitive advantages does the company have, and what are its greatest disadvantages?)

1. Make recommendations for strengthening the company’s workforce strategy. (What would you do differently, how would you do it, and why?)

Your assignment should adhere to these guidelines:

· Write in a logical, well-organized, conventional business style. Use Times New Roman font size 12 or similar, double-space, and leave ample white space per page.

· All references must follow JWMI style guide, and works must be cited appropriately. Check with your professor for any additional instructions on citations.

· On the first page or in a header, include the title of the assignment, the student’s name, the professor’s name, the course title, and the date. Title and reference pages are not included in the assignment page length.

· Faculty have discretion to penalize for assignments over or under the assignment guidelines. Check with your individual professor if you feel the assignment requires a much longer or shorter treatment than recommended.