PROJECT MANAGEMENT

http://www.dailymail.co.uk/sciencetech/article-3089860/Spotify-adds-video-YouTube-Netflix-smart-playlists-match-music-fast-running.html

1.) In a world that is already competitive to gain consumer dollars for online, cable-free television, how can Spotify become a key competitor in this already populated market? List 3 ways and explain.

2.) What other platforms do you think can eventually compete with YouTube and Netflix that are not currently in the video streaming world? Explain your answer.

3.) Do you think Spotify will be a tough competitor for YouTube and Netflix? Explain your answer.

4.) How does bringing on celebrities and other music stores to endorse Spotify’s new video platform entice consumers?

5.) Do you think hiring and signing up celebs to endorse products and services works? Explain your answer.