Personal Development Portfolio - Part 2

Personal Development Portfolio - Part 2

For Week 8 of this PDP exercise, you are again to reflect on the module content you have encountered. Specifically, reflect critically on Weeks 4-8.

In a paper of approximately 1,000 words:

• Identify whether the module content has provided you with any insights into how you could improve in your ability to communicate, plan and understand others’ motivations.
• Consider whether the module content has enhanced your confidence to become a better marketing and communications individual.
• Identify any areas of weakness that you still feel exist in your marketing and communication skills all-round.
• Explain how you plan to address these weaknesses over the next 2-3 years.

Throughout this module, you have been working towards the creation of your PDP, a document which will stay with your throughout this program and empower you to identify and achieve goals.

This week, you will complete the final phase of your PDP.

Your PDP will be a document you will regularly revisit throughout your programme. Be sure to keep it in an accessible place so that you can update it with new goals, reflections on your learning and plans for further study, development and research.

Submit your Personal Development Portfolio – Part 2. This assignment is graded. See the rubric for specific grading criteria.

Resource is

Clow, K.E. & Baack, D.E. (2015)Integrated advertising, promotion, and marketing communications.Global ed./7th ed. New York: Pearson Education Limited.