MKT 3260 - The Document Company

MKT 3260 - The Document Company

Question # 00626355 Posted By: dr.tony Updated on: 12/11/2017 09:43 AM Due on: 12/11/2017
Subject Business Topic General Business Tutorials:
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Xerox positions itself as "The Document Company" because the firm provides solutions to help customers manage documents—paper, electronic, online. Go to http://www.xerox.com, click on "Industry Solutions," and

a. Describe the industry sectors that the firm seems to cover in its market segmentation plan. b. Identify the particular product and service that Xerox has developed for bank customers.

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  1. dr.tony
    Tutorial # 00625076 Posted By: dr.tony Posted on: 12/11/2017 09:44 AM
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