Mini Case Study 2: You Are a Health Care Marketing Manager
Question # 00617175
Posted By:
Updated on: 11/12/2017 11:53 PM Due on: 11/14/2017
Mini-case Analysis #2 (10% of the final grade)
Instructions
Mini Case Study 2: You Are a Health Care Marketing Manager
As marketing manager of a leading health care organization, you are developing a marketing strategy to inform potential patients about how you provide the best patient experience. As part of your strategy, you will use the 4 Ps of marketing. Define the 4 Ps and describe how you will use each to promote your organization and build your patient base.
The four Ps are as follows:
product
price
place
promotion
This assignment should require 3 pages of text .References must be taken from the class, or online library.
Instructions
Mini Case Study 2: You Are a Health Care Marketing Manager
As marketing manager of a leading health care organization, you are developing a marketing strategy to inform potential patients about how you provide the best patient experience. As part of your strategy, you will use the 4 Ps of marketing. Define the 4 Ps and describe how you will use each to promote your organization and build your patient base.
The four Ps are as follows:
product
price
place
promotion
This assignment should require 3 pages of text .References must be taken from the class, or online library.
-
Rating:
/5
Solution: Mini Case Study 2: You Are a Health Care Marketing Manager