MGMT320 module 9

Activity 9.3 - Assignment: Module Review Questions and Module Practice

This graded activity has two parts.

Part 1:Answer the module review questions listed below. These questions were chosen to demonstrate your understanding and help you assess your progress.

1. What are the motivations for an organization to have a good supply chain management (SCM) system?
2. Define SCM in your own words, and list the major types of SCM software.
3. List the four drivers of SCM and how they impact the system’s responsiveness.
4. What are the major components of e-SCM? And what is e-procurement?
5. What are the elements and benefits of SCM integration?
6. Define the role of CRM in your own words. What are the key differences between today’s CRM and the early generation of CRMs?
7. What are the major types AND major components of CRM?
8. Briefly describe the customer relationship processes, and explain what is meant by a “hosted CRM.”

Part 2:Evaluate the online CRM system of your bank. What are the key functions included? What is missing? Is it a factor in your banking choice?