Global Marketing

Disscussion 2

"Sovereignty and Political Risks" Please respond to the following:

• Speculate on why sovereignty is an important consideration in the political environment of global marketing. Provide one (1) example to support your response.
• Determine two to four (2-4) sources of political risk to international marketing overall. Include at least three (3) forms that political risk takes

Discussion 1

"Hofstede’s Cultural Typology" Please respond to the following:

• Analyze the key differences between a high-context and a low-context country. Provide an example country from Table 4-2 of your textbook to support your response.
• Distinguish between Power Distance Index (PDI) and Uncertainty / Avoidance relative to the country that you chose in the first part of this discussion. Support your analysis with rationale for these two (2) dimensions