GlaxoSmithK in China (A) Deliverable:

Assignment: An 8 pageanalysis of the case study that responds to the questions and criteria posted in Discussions. The paper is to be double-spaced, with one-inch margins, in Times New Roman 12 point type, posted as rtf or Word document.Use APA format for references and citations.Cover page and referencesare not part of the page count.

Additional research is required. Use information provided by required course readings, resources and Discussions. Be sure to apply concepts, frameworks, theories, and ideas from the required course readingsto the analysis.Textbook has to be used extensively to support the paper!

Format:Include

· An introductionthat states succinctly the key issues;

· An in-depth analysis of issues raised by the questions posted in Discussions; and

· Conclusions and lessons learned that respond clearly to the question posted in Discussions.

Please find below the assignment instructions and I have attached the
case-study and the Rubric for the assignment.


*Assignments: *

*A. Individual Paper #1 (15%)*

*Read:** GlaxoSmithK in China (A)*

*Deliverable**: *

Submit an 8-page analysis of the issues that responds to the criteria and
questions listed in Session 3 Discussions. Post your paper to Individual
Paper #1 *by Tuesday, midnight. **Please remember to submit your paper to
Turnitin before you post it to Individual Paper #1 for grading.*

*Additional research is required!* Use the data presented in the case
study as well as information provided by course readings, videos,
simulations and Discussions.

*The textbook has to be used extensively to support the paper!*

*The case study has to be cited within the text, and referenced in the
reference list!*

*Format**:*

The report is to be double-spaced with 1-inch margins, 12 point type,
posted as a Word document. Use APA format for citations and references. The
cover page and list of references are not part of the page count. The
report’s organization is to be:

*Introduction:* A brief paragraph (not more than half a page) that states
succinctly the most significant, key issues raised by the case. No
executive summary is required.

* Analysis*: Respond to each of the questions/issues listed below.
Justify the answers you provide. Your report should recognize, integrate
and cite relevant theories, concepts and ideas from the required readings,
videos,
 simulations, and Discussions. *Address these issues and questions:*

*The CEO of a company based in the USA with subsidiaries in the United
Kingdom is contemplating moving some of its operations to China but has
read about the GSK bribery scandal in China. The CEO understands that the
climate for foreign companies operating in China is not as welcoming as it
used to be. The CEO is now asking his manager for international business to
assess the GSK case, analyze the issues it presents. In particular the CEO
wants to know what lessons his company can learn and how the company can
reduce its risks when operating in China. The CEO handed his manager this
list of questions:*

1. GSK has featured its robust ethics and compliance program, even a “3rd
Party Code of Conduct” for suppliers. What went wrong? What are the main
external and internal factors that encouraged the GSK bribery scandal in
China? Which, in your opinion, are more important? Explain your position.

2. Assess GSK’s response so far. Are the initiatives that GSK has
implemented to address the bribery problems sufficient or would you suggest
further actions? If you were Mark Reilly what would you have done? Explain.

3. Do you think that GSK has been treated unfairly? Was GSK really at fault
or was it just unfortunate to have gotten caught given the perception that
companies have to resort to bribing to win contracts? Explain.

4. How can we avoid similar situations and how can we reconcile local
expectations of questionable payments with the U. S. Foreign Corrupt
Practices Act or the U.K. Bribery Act? What do you recommend? Explain your
position.

5. What strategic and operational lessons can we take from your analysis?

*Conclusions and Lessons Learned**: *What strategic and operational lessons
can the CEO learn from your analysis?