GCU ENT445 Week 5 Assignment Pricing Exercise

ENT445 Business Planning for Entrepreneurs

Week 5 Assignment

Pricing Exercise

Details:

View the “Pricing Exercise Tutorials” and open “Pricing Exercise.” Examine the results of the example analysis. Save the file to your desktop with the file name: LastNameFirstInitial_Pricing. Complete the pricing exercise using figures relevant to your business venture.

Choose the target price for your product and write a brief 250-word essay discussing why you chose the pricing method, the alternative methods you explored, and the results of the pricing exercise. If you chose a market-based pricing method, you may enter this figure in the “Graphs” tab of the Excel spreadsheet to show the resulting graphs. You will still submit the Excel spreadsheet.

You should also briefly explain how you calculated the cost figures used in this exercise.

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.