Ethics & Corporate Social Responsibility

Ethics & Corporate Social Responsibility

Determine the effective approaches to ethics and recommend alternatives for a more sustainable outcome.

After consulting the website -

http://www.e-businessethics.com/NewBelgiumCases/NewBelgiumBrewingCase.pdf

I need a report recommending alternatives for a more sustainable outcome.

Address:

1. What environmental issues does the New Belgium Brewing Company need to address? To what extent has NBB taken a strategic approach to addressing these issues? Why do you think the company has chosen to focus on environmental issues?

2. Are New Belgium's social initiatives indicative of strategic philanthropy? Why or why not?

3. Some segments of society vigorously contend that companies that sell alcoholic beverages and tobacco products cannot be socially responsible organizations because of the nature of their primary products. Do you believe that New Belgium Brewing Company's actions and initiatives are

indicative of an ethical and socially responsible corporation? Why or why not?

4. What else could New Belgium do to foster ethical and responsible conduct?