devry hosp330 midterm exam

(TCO 1) A major psychographic change that affects events is called _______.

shifting

adventuring

probing

exploring

Comments:

Question 2. Question : (TCO 2) One type of qualitative event management research includes conducting _______.

surveys

focus groups

intercept interviews

None of the above

Comments:

Question 3. Question : (TCO 3) To encourage volunteers to continue to support your event, you must include _______.

rewards

cash

free use of cars

none of the above

Comments:

Question 4. Question : (TCO 4) The financial philosophy for your event may be _______.

profit-oriented

break-even

loss leader or hosted

All of the above

Comments:

Question 5. Question : (TCO 5) Event Leadership financial success requires that you achieve all of the following except _______.

borrowing lots of money

seeking professional counsel

identifying and using efficient financial technology

controlling overhead and building wealth

Comments:

Question 6. Question : (TCO 6) The production schedule is similar to the _______.

A. event specification guide

B. resume

C. timeline

A & B

Comments:

Question 1. Question : (TCO 6) Briefly explain the use of a timeline during an event.

Question 2. Question : (TCO 6) Briefly discuss and explain the role of the caterer in your event.

Question 3. Question : (TCO 2) List and explain the challenges of teamwork on an event.

Question 4. Question : (TCO 2) List and briefly explain the evaluation phase of the Event Management Process.

Question 5. Question : (TCO 5) Explain what process you would use to reduce costs for an event function.

Question 6. Question : (TCO 1) Identify industry certification programs.

Question 7. Question : (TCO 2) Themes usually are derived from three sources. Explain what these are.