CSU DBA8671 unit I assessment

Question 1

Why is it necessary to strengthen the relationship between business strategy and IT strategy? Give three examples of organizations that are successful because of such a strong relationship.

Your response should be at least 300 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations. Any references or citations used should be in APA style.

Answer

Press Tab to enter the content editor. For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac).

25 points

Question 2

Several new, innovative presentation software solutions have been released that can help your organization’s marketing department increase the quality of its marketing materials. However, the CEO of the organization has never put much stock in new technology and feels that the software the organization is currently using is sufficient and sees no reason to change. Use the “peeling the onion” analogy as well as the questions in Figure 1.1 on p. 3 in your textbook to demonstrate the value of these new software solutions to your organization.

Your response should be at least 300 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations. Any references or citations used should be in APA style.

Answer

Press Tab to enter the content editor. For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac).

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25 points

Question 3

Using the three components of an IT value proposition discussed in your textbook, develop a proposition to present to your CEO that will convince him or her to purchase new presentation software for your organization’s marketing department.

Your response should be at least 300 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations. Any references or citations used should be in APA style.

Answer

Press Tab to enter the content editor. For the toolbar, press ALT+F10 (PC) or ALT+FN+F10 (Mac).

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25 points

Question 4

Your textbook discusses five practices that businesses use to more dynamically link IT strategy with the strategy of the business. In your opinion, which of these five practices do you think would work the best in your organization? Explain in detail how your chosen practice would function within your organization.

Your response should be at least 500 words in length. All sources used, including the textbook, must be referenced; paraphrased and quoted material must have accompanying citations. Any references or citations used should be in APA style.