Company economically indifferent between dropping Product

Question # 00474349 Posted By: rey_writer Updated on: 02/01/2017 01:50 AM Due on: 02/01/2017
Subject Accounting Topic Accounting Tutorials:
Question
Dot Image

Company economically indifferent between dropping Product and increasing the

advertising of Product (and thus continuing to sell Product ) Details are below, need the steps to figure this out


ABC Company sells three products. Income statements for the three products for the most
recent year appear below:

Product A Product B Product C

Sales revenue ...................... $120,000 $180,000 $145,000

Costs:
Variable costs ................. 78,000 54,000 87,000

Advertising .................... 10,000 7,000 8,000
Rent ........................... 10,000 10,000 10,000
Supervisor's salary ............ 25,000 35,000 30,000
Property taxes ................. 12,000 6,000 2,000

Net income/loss ..................... <15,000> 68,000 8,000


The rent is allocated to the three products equally and the property taxes are allocated

based on the square footage each product uses in the factory.


The president of the company is considering eliminating Product A. As an alternative to

dropping Product A, the president is considering increasing the advertising of Product A.

The cost of the additional advertising will be $26,000 and the additional advertising is

expected to increase the sales of Product A.


Assume that if Product A is dropped the sales of Product B will increase by $8,000

and the sales of Product C will increase by $5,000.


Calculate the amount of sales revenue generated by Product A that would make ABC

Company economically indifferent between dropping Product A and increasing the

advertising of Product A (and thus continuing to sell Product A)

Dot Image
Tutorials for this Question
  1. Tutorial # 00470500 Posted By: rey_writer Posted on: 02/01/2017 01:51 AM
    Puchased By: 3
    Tutorial Preview
    The solution of Company economically indifferent between dropping Product...
    Attachments
    Amount_of_sales_revenue_generated_by_Product_A.docx (13.5 KB)
    Recent Feedback
    Rated By Feedback Comments Rated On
    meg...ler Rating Tutorials are as per requirements 03/03/2017

Great! We have found the solution of this question!

Whatsapp Lisa