Capella University BUS3030 Product Offerings at REI Evaluation and Analysis
Question # 00818596
Posted By:
Updated on: 02/02/2022 05:17 AM Due on: 02/02/2022
BUS3030 Capella University Product Offerings at REI Evaluation and Analysis
Product Offerings
Evaluate the product offerings at REI. Select a product category and review the product line at REI, then select a similar competitor and review its products for the same category. Take a close look at product features and benefits, distribution, promotion, and pricing.
Then, review the direction and focus of REI from the Fickes article. After completing your analysis and comparison, how does REI compare with the competitors you have reviewed? Submit your review comments in the assignment area.
-
Rating:
/5
Solution: Capella University BUS3030 Product Offerings at REI Evaluation and Analysis