BUS402 Discussion - Discuss the elements of strategic management

BUS402 Discussion Forum

Discuss the elements of strategic management and explain why it is crucial to an organization’s survival. Excluding the examples from the textbook, give an example of a company that failed as a result of poor strategic management. Explain the difference between a strategy and a business model. Please discuss in 200-250 words.

Required Resources

Text

Abraham, S. (2012). Strategic management for organizations. Retrieved from https://content.ashford.edu/

• Chapter 4: External Environmental Analysis
• Chapter 5: Assessing the Company Itself

Multimedia

virtualstrategist. (2016, October 19). How to perfom a SWOT analysis (Links to an external site.) [Video file]. Retrieved from https://www.youtube.com/watch?annotation_id=annotation_161788243&feature=iv&src_vid=GNXYI10Po6A&v=I_6AVRGLXGA

• In this video, the presenter examines how to analyze the information obtained from a SWOT analysis and will assist you in your SWOT Analysis assignment this week.
  Accessibility Statement (Links to an external site.)
  Privacy Policy