BSBMGT 407 - Digital applications a marketing team utilises

1. Explain a minimum of three types of digital applications a marketing team utilises to communicate a marketing campaign.

2. Identify two specific digital technologies and explain the process of retrieving digital information from each of these technologies to perform relevant tasks that they are utilised for.

3. Why is it important to review the organisations information and communications technology on a regular basis (ensure to support your response with reasoning)?

4. Explain what ‘innovation’ refers to with digital technologies and how this can be incorporated into maintaining the organisations I.C.T. systems (where possible, provide examples)?

5. When a new work commences with the team, how would you introduce them to a new digital system (explain the process in full)?

6. What 3 key legislative concerns an organisation needs to consider when providing information digitally to its customers?

7. Explain how each of these legislation/regulations is incorporated with the organisation's policies and procedures; and relate to working with digital technology and information.

8. Explain key elements to consider when evaluating whether digital technology and information options are fit for purpose.

9. How would you handle problems related to intellectual property if documents have been found to be used by another organisation?

10. List at least 3 intellectual property risks to an organisation in relation to digital technology.