A Strategic Plan

Assignment Instructions

Course Objective: Develop the skills to assess the success of the plan.

Instructions:

1. Make sure you use adequate, credible and reliable APA source citations to support your work.
2. This strategic plan will incorporate what you have learned over the past 7 weeks. Your company selection must be listed on either the NASDAQ or NYSE.
3. You may review the sample strategic plans shared in the resource section and use them as a guide in developing your strategic plan. Please keep in mind that you must still meet the 20% similarity scan requirements upon submission. DO NOT SIMPLY COPY AND PASTE MATERIAL FROM THE COMPANY WEBSITE.

Strategic Plan must include the following:

Proper APA format with headers, in-text references, reference page, 1' margins (use template provided below)

• Executive Summary
• Company Overview (with ticker symbol)
• Company History
• Products and or services
• Operations
• Vision
• Mission Statement
• Corporate Values & Culture
• SWOT Analysis
• Competition
• Management team/Leadership
• Financial Outlook
• Strategies
• Conclusion
• Label your Word document as follows: YourLastname.doc (ex: Johnson.doc)
• Review Grading rubric attached prior to submittal.
• min 5 scholarly resources required
• essay format; notbullet format.
• **Minimum 7 full pages of content (Word Document) of strategic material (does not include cover page, executive summary nor reference pages)**
• **all charts, graphs and pictures are to go in appendix (not a substitute for content)
• ***Once you submit your document to the assignment folder it will automatically be loaded to TURNTIN.COM within the course** NOTE: Strategic Plan must return a similarity scan of 20% or less (the following will be excluded: headers, bibliography, etc. prior to instructor grading paper – focus on content of scan percentage)**