MKTG430 All Discussions latest 2017 november

Question # 00626854 Posted By: katetutor Updated on: 12/12/2017 11:13 AM Due on: 12/12/2017
Subject Marketing Topic Marketing Tutorials:
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MKTG430 Week 1 Discussion 1 & 2 latest 2017 november

DQ1 - INTERNATIONAL MARKETING AND GLOBAL LINKAGE

Please define and provide examples of global linkages. Do increased global linkages mean increased risk or more reward? Explain.

DQ2 – HOW TRADE HAS INFLUENCED HUMAN HISTORY

Why is international trade important to a nation? What would happen if international trade were ignored?

MKTG430 Week 2 Discussion 1 & 2 latest 2017 november

DQ1 - THE CULTURAL AND SOCIAL ENVIRONMENT

How important is the cultural and societal environment of a foreign market? Define and demonstrate the effect of a culture's various dimensions on a business.

DQ2 – ECONOMIC, POLITICAL, AND REGULATORY FORCES

Discuss how the economic standing, politics, and legal forces can affect a company's entry into a new global market. Please provide an example.

MKTG430 Week 3 Discussion 1 & 2 latest 2017 november

DQ1 - GLOBAL MARKETING STRATEGIES

What are the three main influences on the global consumer? Explain your answer in detail.

DQ2 - ANALYZING THE INTERNATIONAL MARKET

What types of research must an international marketer analyze to determine the potential of successfully entering a new global market?

MKTG430 Week 4 Discussion 1 & 2 latest 2017 november

DQ1 - ENTERING AND EXPANDING INTO INTERNATIONAL MARKETS

What are the benefits and repercussions of entering international markets? Please provide at least two examples of each.

DQ2 - MANAGING GLOBAL BRANDS

Argue for or against the use of the corporate name in global branding. Please use at least two examples to demonstrate your thoughts.

MKTG430 Week 5 Discussion 1 & 2 latest 2017 november

dq 1

WEEK 5: GLOBAL SERVICE MARKETING

4343 unread replies.4747 replies.

What are the differences and similarities between goods and services? Please provide some examples.

dq 2

WEEK 5: PROMOTIONAL CAMPAIGN

4141 unread replies.4545 replies.

Please list and discuss the many components of a promotional campaign. How is it different for international marketing? What activities need to be changed to adapt to the foreign target market?

MKTG430 Week 6 Discussion 1 & 2 latest 2017 november

dq 1

WEEK 6: PRICING

5858 unread replies.7979 replies.

How can pricing serve as a means of strategy or as a competitive tool with buyers? Please provide an example or two.

dq 2

WEEK 6: DISTRIBUTION

5353 unread replies.7272 replies.

How do channels vary from direct, producer-to-consumer types to elaborate, multilevel channels employing many types of intermediaries?

MKTG430 Week 7 Discussion 1 & 2 latest 2017 november

dq 1

WEEK 7: COMMUNICATIONS AND SOCIAL MEDIA

6666 unread replies.8383 replies.

What trends have given rise to the emergence of social media as an important international marketing tool?

dq 2

WEEK 7: THE FUTURE

5858 unread replies.7676 replies.

What are the trends and environmental factors that will drive international marketing in the future.

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  1. Tutorial # 00625570 Posted By: katetutor Posted on: 12/12/2017 11:17 AM
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