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British airways and the business strategy developed

Question # 00618105
Subject: Marketing
Due on: 11/14/2017
Posted On: 11/14/2017 11:42 AM

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Question

The company chosen is british airways and the business strategy developed should be business to business and the research should be based in the uk

Overview

You are required to select an organisation operating in the UK (british airways) and make recommendations for a Business-to-Business Sales Strategy for implementation in early 2018. The UK sales strategy will aim to help the organisation achieve a sustainable competitive advantage.

You shall participate in two client review meetings (on 13 and 20 October) with your client at which you shall receive feedback. You shall then and then deliver a maximum 2,000 word report of your findings and recommendations produced and presented to a professional standard.

The Task

You are a Junior Consultant for a strategic marketing consultancy. Your task is to prepare a

UK Business-to-Business Sales Strategy for an organisation, agreed by the Seminar Leader.

Tags developed strategy busine airways british strategy organisation sales busine shall recommendations businetobusine client airways british task 0 word report findings maximum seminar feedback deliver leader produced presented prepare consultant strategic consultancy agreed junior profeional standard

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British airways and the business strategy developed

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Posted On: 11/14/2017 11:43 AM
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