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Carrefour’s Misadventure in Russia

Question # 00027306
Subject: Economics
Due on: 05/31/2015
Posted On: 10/03/2014 06:39 AM

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1. According to Thierry Garnier, Member of the Carrefour Group Executive Committee, “We are confident that retail business in Russia has considerable long-term potential, and the market is strategically important for the development of our company.” In light of this statement, what were the factors that led to Carrefour’s sudden exit from the Russian retail market?

2. According to Jamie-Vazquez, analyst at JP Morgan Chase & Company in London, “Stores in emerging markets are the only ones doing well and offering good growth prospects, so selling them makes no sense other than making short-term financial gain.” Do you agree with this statement? Take a stand and justify it.

3. Critically analyze the Russian retail market in light of Porter’s five forces model. Do you think the market is lucrative enough to attract more foreign players? Explain.


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Carrefour’s Misadventure in Russia

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Posted On: 10/03/2014 06:41 AM
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Tutorial Preview …markets xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx Conclusion…………………………………………………………………… x Porter’s Five xxxxxx that Shape xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 1 xxxxxxxxxxx xxxxx existing xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 8 2 xxxxxxxxxx power of xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 9 x xxxxxxxxxx power xx suppliers………………………………………… 9 x Threat of xxx entrants………………………………………………… x x …
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Preview: purchasing xxxxx emerging xxxxxxx For this xxxxxxx I agree xxxx Jamie-Vazquez xxxx x company xxxxxxx to benefit xxxxxxxxx financial gain xxxxxx establish xxxxxx xxxxx High xxxxxx rate and xxxxxxxxx infrastructure are xxxxx as xxx xxxx attractions xxxxx the cons xxxxxxx poor infrastructure, xxx purchasing xxxxxx xxx unpredictability xxxx and Cons xx Emerging Markets xxxxx is x xxxx growth xxxx in emerging xxxxxxx According to xxxxxxx (2013), xxxxxxx xxxx and xxxxx the growth xxxxx in emerging xxxxxxx like xxxxxxx xxxxxx and xxxxxx were more xxxx twice that xx developed xxxxxxxxx x trend xxxxx the IMF xxx World Bank xxxxx will xxxxxxxx xxxxxxx 2025 xxxxxxxxx taking their xxxxxxxxxx to emerging xxxxxxx such xx xxxxxx should xxxxx themselves to xxxx various risks xxxx include xxxxxxxxx xxxxxxxxxx low xxxxxxxxxx power may xxxxxxxxx to either xxx sales xxxxxxx xx a xxxxxxx may be xxxxxx to only xxxx cheaply xxxxxxxxxxxx xxxxxxxxx like xxxxxxx Palmolive and xxxxxxxx have overcome xxxx challenge xxx xxx recording xxxx sales According xx (Maxwell, 2013), xxx value xx xxxxxxxx sales xx emerging markets xxxx Africa is xxxxxxx than xxxx xx developed xxxxxxx Developing markets xxx highly unpredictable xxxxxx civil xxxxxxx xxx financial xxxxxxxxxxx are some xx the challenges x company xxxxxx xx ready xx go through xxxxxxxxx wishing to xx business xx xxxxxxxx markets xxxxxx also be xxxxx to change xxxxx structures xxxx xxxxxx to xxxxxxx and business xxxxx Improved infrastructure xx emerging xxxxxxx xxxx China xxx Brazil have xxx to economic xxxxxx Improved xxx xxxxxxxxx Internet xxxxxx has enabled xxxxxxxxx to test, xxxxxxxxxx and xxxx xxx products xx emerging markets xxx instance, an xxxxxxxx penetration xxxx xx more xxxx 50 percent xxxxxxxx a big xxxxxxxx for xxxxxx xxxxxxxxx The xxxxxx rail systems, xxx ports in xxxxxx and xxxx xxxxxxx countries xxx quite outdated xxx may therefore xxxx a xxxxxxxxx xx transport xxx freight handling xxxxxxxxxx Emerging markets xxxx a xxxx xxxxxxxxx due xx recent changes xx education, politics, xxx infrastructure xxxxxxxxxxxxx xxxxxxxxx wishing xx venture into xxxxx markets need xx conduct x xxxxxxxx analysis xxxx regard to xxxxxxxxx landscape, legislative xxxxxxxxxx availability xx xxxxx locations xxx acquisition opportunities xxxxx need be xx observed xx xxxxxxxxxx case, xxxxxxxxx should endeavor xx make early xxxxx into xxxxxxxx xxxxxxx This xxxx enable them xx establish competitive xxxxxxxxx in xxxxx xx business xxxxxxxxxx brand establishment, xxx contracting credible xxxxxxxxx According xx xxxxxxx (2013), xxxx companies that xxxxxxx in emerging xxxxxxxxx are xxxx xxxxxx to xx early entrants x company should xxxx prioritize xxxx xxxx over xxxxx term goals xx emerging markets xx observed xxxx xxxxxxxxxx case, xxx Russian retail xxxxxx continued to xxxxxxx in xxx xxxx of xxx global financial xxxxxx The X5 xxxxxx profits xxxx xx 38 xxxxxxx in the xxxxxx between January xxxx and xxxxxxxxx xxxx (Indu, xx.....
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