MIS600 2021 JULY Week 5 Assessment 1 Latest

MIS600 APPLIED ANALYTICS FOR BUSINESS

Week 5 Assessment 1

Application Case 5.2: AMC Networks Is Using Analytics to Capture New Viewers, Predict Ratings, and Add Value for Advertisers in a Multichannel World

Read "Application Case 5.2: AMC Networks Is Using Analytics to Capture New Viewers, Predict Ratings, and Add Value for Advertisers in a Multichannel World," located in Chapter 5 of the textbook.

In 50-100 words each, address the questions presented at the end of the case study.

While APA style is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.

This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.