Bank of America or McDonald’s Case Study

Question # 00002789 Posted By: mac123 Updated on: 10/25/2013 04:58 PM Due on: 10/27/2013
Subject Marketing Topic Marketing Tutorials:
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From the Goldsmith & Carter textbook, select either the Bank of America (Chapter 2) or McDonald’s (Chapter 9) case study for this assignment.

Write a five to seven (5-7) page paper in which you:

1. Outline the talent management program that led to

success for the company.

2. Identify strengths of the program and how they led to goal accomplishment.

3. Describe opportunities for improvement in the talent management planning process.

4. Create at least two (2) more effective approaches to meet the talent management

challenges in the future.

5. Use at least five (5) quality academic resources in this assignment. Note: Wikipedia

and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements: •Be typed, double spaced,

using Times New Roman font (size 12), with one-inch margins on all sides;

citations and references must follow APA or school-specific format. Check with

your professor for any additional instructions.

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Tutorials for this Question
  1. Tutorial # 00002596 Posted By: mac123 Posted on: 10/25/2013 04:58 PM
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